Building and Retaining a Caseload

Service Description

After a long, arduous road through undergrad, grad school, practicum, and internship, you're finally free — now what? Your friends are lining up to join agencies for the guaranteed caseload, benefits, and experience. Sounds nice. But at what cost? Over the next five years, your friends will leave roughly $75,000+ on the table by taking that route. Private practice can be the more lucrative path — but only with the right practice, and only if you know how to build and keep a caseload once you're in it. In this training, you'll learn how to retain the clients you land, how to market yourself, and which sales strategies actually fill a calendar. Charlie Luther, LPC, CRC, NCC brings 15+ years of sales, marketing, and entrepreneurship experience to this workshop — unpacking the systems he's built to stay organized and profitable in private practice. It's not the only way to do this, or the "right" way — just another lens, so you can build a practice you're proud of while making a real difference in your community.